The artist known as fnnch (pronounced “finch”) has become one of San Francisco’s most recognizable figures in contemporary street art. Working primarily with stencils and spray paint, fnnch creates imagery that blends the accessibility of pop culture with the immediacy of public space. From his iconic honey bear series to tongue-in-cheek homages to consumer brands, his work has spread from Bay Area sidewalks and mailboxes to museums, nonprofit campaigns, and private collections.

Raised in Kirkwood, Missouri, fnnch began drawing seriously as a teenager, working briefly as an illustrator for a video game company before moving west in 2005 to attend Stanford University. There he earned degrees in economics and mathematics, but it was art—specifically, the possibility of placing images directly into people’s everyday environments—that would shape his career. By 2011 he had settled in San Francisco, adopting the pseudonym “fnnch” (a reference to a childhood nickname) to shield his identity as he painted in public spaces without permission. His first street pieces appeared in Duboce Park, sparking a practice that soon grew into a full-time pursuit.

While fnnch has experimented widely, his honey bear motif has become his signature. Borrowed from the familiar plastic honey bottles sold in grocery stores, the bear is reimagined in countless variations: wearing sunglasses, dressed as Run-DMC, painted in rainbow pride stripes, or carrying pandemic-era symbols like masks and soap. For fnnch, the bear embodies positivity and nostalgia—an object tied to childhood desire and sweetness. The ubiquity of the image has made it a cultural shorthand in San Francisco, at once celebrated for its cheerfulness and critiqued for saturating the city’s visual landscape.

His career has included both playful experiments and pointed commentary. The 9 Cans of LaCroix series, unveiled in 2017, nodded to Andy Warhol’s soup cans while poking fun at the sparkling water craze. In 2018, he covered San Francisco with 450 honey bear stickers in a campaign advocating lighter penalties for wheat-pasting and street art postings. During the COVID-19 pandemic, his boarded-up storefront murals and fundraising editions generated more than $300,000 in charitable contributions, supporting local organizations from the Roxie Theater to the Sisters of Perpetual Indulgence. His collaborations have also extended to civic projects, such as vaccination awareness campaigns with the city’s Department of Public Health.

fnnch openly acknowledges his debt to artists like Banksy, Andy Warhol, Jeremy Novy, Frank Stella, and Ellsworth Kelly. Yet his philosophy departs from overtly political street art. He argues that galleries reach too small an audience compared with the millions who live in or visit a city, and he prefers to create imagery that feels inclusive rather than divisive. “I wanted to paint something positive, nostalgic, even if it’s technically illegal,” he has said, describing the cognitive dissonance of liking something that isn’t meant to last.

The rise of NFTs in 2020 also drew his attention. He sold digital works depicting tech founders as honey bears for over $60,000, donating a portion to COVID relief, while cautioning that the NFT boom reminded him of the dot-com bubble.

Loved by many, criticized by some, fnnch has nonetheless left a strong imprint on San Francisco’s cultural identity. His honey bears—whether charming, kitschy, or provocative—demonstrate how a simple, reproducible form can become a mirror for the city’s debates around community, accessibility, and change.

fnnch

American

Main

Artist

Printer

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Baby Bear