How to Buy Artwork Online: The FairArt Guide
How do I buy artwork online?
Buying art online can be an exciting and rewarding experience, allowing you to explore a wide range of artworks from various artists and galleries worldwide.
The COVID-19 pandemic drastically altered the way people engage with art and culture. With restrictions on physical gatherings and closures of museums and galleries, the art world swiftly adapted to a digital landscape, making art more accessible than ever before through online platforms and virtual viewing rooms.
This increased accessibility and convenience of viewing art online have opened new avenues for engagement, allowing more people to explore, connect with, and appreciate art in various forms from anywhere in the world.
However, as the realm of online buying expands, questions naturally arise regarding how to best navigate these platforms. Our Guide to Buying Artwork Online aims to provide assistance, offering insights and strategies into this ever-evolving digital landscape.
Determine Your Preferences and Budget
Art Style and Medium: Identify the styles, mediums, and genres of art that resonate with you. Whether it's paintings, sculptures, prints, or digital art, knowing what you like will guide your search.
Budget: Set a realistic budget for your art purchase. Prices can vary widely based on factors like artist reputation, medium, size, and rarity.
Research and Explore
Online Platforms: Explore reputable online art marketplaces and galleries. Each platform may specialise in different types of art and artists.
Artist Profiles: Look into the profiles of artists whose work you admire. Check out their previous exhibitions or art fair presentations.
Reviews and Recommendations: Read reviews and seek recommendations from other art buyers or collectors to gauge the reliability and quality of the platform.
Understand Authenticity and Quality
Certificates of Authenticity: Ensure that the artwork comes with a certificate of authenticity, especially for original pieces. This certificate verifies the artwork's legitimacy. Check out our article on COAs here.
Quality and Condition: Pay attention to the description and quality of the artwork. Check for details about the materials used, condition, and any flaws or damage.
Use Available Tools
High-Resolution Images: Look for platforms that provide high-resolution images of the artwork. Zoom in to examine details, texture, and colours.
Virtual Viewing Tools: Some platforms offer virtual reality or augmented reality features that allow you to visualise how the artwork might look in your space. Take advantage of these if available.
Ask Questions and Seek Clarifications
Contact the Seller: If you have any doubts or questions, don't hesitate to contact the seller or gallery directly. Inquire about shipping, returns, authenticity, and any other concerns you may have.
Shipping and Returns: Understand the shipping costs, delivery time, and return policies before making a purchase.
Secure Payment and Documentation
Secure Payment: Use secure payment methods provided by the platform or gallery to ensure a safe transaction.
Documentation: Keep records of your purchase, including receipts, certificates of authenticity, and any correspondence related to the artwork.
Trust Your Instincts
Personal Connection: Buy art that speaks to you emotionally and intellectually. Trust your instincts and choose pieces that resonate with your tastes and preferences.
Care and Display
Care Instructions: Once you receive the artwork, follow any care instructions provided to maintain its condition.
Display: Choose an appropriate location to display your new artwork, considering lighting, temperature, and space. Check out our articles on hanging and framing artwork for further detail on how to display your work.
Expand Your Knowledge
Art Communities and Events: Engage with art communities, attend exhibitions, and join discussions to expand your knowledge and appreciation of art.
Art Fairs: Discover new artists and explore different genres, styles, and mediums. Art fairs range from small, local gatherings to high-profile, international events.
Buying art online requires careful consideration and research. By following these steps and taking your time to find pieces that resonate with you, you can build a meaningful art collection.
For more information on buying artwork online using FairArt, head here.